Thursday, 17 October 2013

Theory



In terms of Andrew Goodwin's theory, our video is an illustrative video. There will be some repetition of shots, like his theory states, and it will also have a strong form of closure and ending to match the song; it will gradually fade out like the song does.

In terms of Carol Vernalis' theory, we will use a few basetracks to give the video structure. At some points in the video, the camera will move in time to the music. There will be some very obvious edits; we will have lots of very fast jump-cuts to reflect the fast-paced party vibe of the video.

In terms of Laura Mulvey's theory, we will have some girls in skimpy clothing to represent the male gaze, especially for 'Girl #1' who is flirting with the man as we feel that this fits with her character and the vibe of the song in general.

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